Attractions Africa is dedicated to advancing the visitor attractions industry in Africa through the sharing of knowledge. The Attractions Africa Conference provides an opportunity for attractions professionals at every level to participate, learn and network.
It’s a forum for attractions professionals to discuss the art and science of attraction management, sharing challenges and solutions.
The development of this community came about in 2014 when Sabine Lehmann founded Attractions Africa in 2014. She realised that attractions professionals were meeting all over the world to share best practice, but no such meeting existed in Africa. So she set about rallying attractions professionals from across South Africa – even those who didn’t think they were an attraction professional – to focus on defining their industry.
If your top priority is to deliver an exceptional experience to every visitor, every time they visit your attraction, you are an attraction professional. Join us at the next Attractions Africa Conference.
The 4th Annual Attractions Africa Conference was held on 7 and 8 June 2017 in Tshwane at the National Zoological Gardens of South Africa. The conference was a two-day event especially designed for visitor attraction professionals. The programme comprised international speakers sharing trends, benchmarks and best practice, as well as local examples of excellence, case studies and white papers presented by local attraction professionals. Most importantly, it’s the only educational opportunity for attractions professionals in Africa, and it’s the only African platform for attractions professionals to network share and seek solutions together.
2017 Participant List
Whether your visitors are school children or international tourists, you draw visitors by consistently providing an interesting and enjoyable adventure. Your top priority is to deliver an exceptional experience to every visitor, so take your attraction to new heights with the knowledge, connections and expertise you’ll gain at Attractions Africa.