Tourism is a multi-faceted industry, encompassing a myriad of service providers who together deliver an experience for tourists. Tourists travelling for numerous purposes, from sports participation, to holiday, conference, visiting... Read More
Retail in the Cultural and Visitor Attraction sector has changed radically over the past 30 years and Callum will present his views on how the ‘gift shop’ has evolved into a vital business proposition for the sector. He will discuss how they need to consider themselves as brands, how visitor destinations need to be bold and brave about their retail proposition and most importantly, how they can generate significant income by using creative design to engage and enhance their visitor’s experience.
In South Africa, there is an increasing demand for own income generation by state owned museums and attractions. As demands on the state fiscus reduce subsidies institutions are required to... Read More
What are we offering to our visitors and how do we measure our value to them? We are all under pressure to deliver our visitors’ expectations and in order to do so, we need to know ourselves, our competition and what our visitors want. Lizzy will give us an overview of experience evaluation and how it can be used to build brand significance and audiences.
Visitor attractions play an integral role in domestic tourism, with many researchers arguing that attractions are the most important puzzle piece in the tourism economy acting as the main motivator... Read More
A 40 minute round table discussion with your peers and industry social media managers to distinguish between crisis communication and visitor engagement on your social media platforms. Don’t miss this... Read More
Memories of school Educational trips are among the most prominent of the formative years. The Two Oceans Aquarium Environmental Education Centre offers stimulating programmes that complement the school curriculum. This... Read More
Cool Capital is the world’s first un-curated DIY guerilla Biennale (a two-yearly city festival). It was mobilised by architect Pieter Mathews in 2014, and, together with over 1000 citizens of... Read More