Tourism Entrepreneurship – what is your unique selling point?

07 Jun 2018
11:40

Tourism Entrepreneurship – what is your unique selling point?

In 2010, entrepreneur Kgomotso Pooe had a vision of bringing quad bikes to Soweto and turned a patch of grass at a derelict power station into what is today just one part of his growing tourism empire. In May 2013, Pooe founded SoWeToo Hop On-Hop Off Tours, along with City Sightseeing Johannesburg. He knew however that if he wanted to be a serious player in South Africa’s tourism industry, he needed to have a base in Cape Town so he decided to expand to the Mother City, and LaGuGu Hop On-Hop Off Township Tours was born. View pdf slides.