Prior to being appointed the Regional Market Consultant for Airbnb in Southern Africa, Velma Corcoran spent 5 years heading up the marketing department at Cape Town Tourism. During her time at the Cape Town Tourism board, Velma and her team won numerous awards for destination marketing leadership and a Cannes Gold for their “Send your Facebook Profile to Cape Town” campaign. Velma has established and nurtured exceptional tourism relationships both within Southern Africa and internationally. Velma has also worked extensively in South Africa and the U.K, initially as an advertising account director and later as a brand strategist for companies like Yellowwood Future Architects; Lowe London and the Jupiter Drawing Room. She started the Cape Town office of OIL (a brand strategy and research consultancy within Lowe Worldwide stable) in 2008. Within the space of two years, she had grown OIL into the most profitable company within the Lowe South Africa Group. Her personal philosophy, integrity and passion have earned her the respect of her peers and she is widely regarded as a trusted thought leader in the tourism and technology space.